Documentation for the Hamburger Preparation Quiz Table of Contents 1. About the Survey  12. How to Use the Data File 23. Variable Definitions 4Appendix A. Survey Supplement Form for the Hamburger Preparation Quiz  22Appendix B. Descriptive Statistics of Variables in hpq.dat 24 1. About the Survey The 1996 Hamburger Preparation Quiz (HPQ) was conducted by the Market Research Corporation of America as a supplement to its ongoing Menu Census Survey during March 1996 - February 1997. As part of the Menu Census Survey, respondents completed and mailed in a 2- week diary of all food consumption for themselves and their families. The Hamburger Preparation Quiz was added as a supplement to the Menu Census Survey attitude questionnaire, which respondents completed and mailed in after completing the two-week food intake diaries. The supplement (Appendix A) included questions on the respondent’s usual hamburger cooking style, and how the respondent usually ordered hamburgers in a restaurant, as well as questions about taste preferences for hamburger styles, risk perceptions about foodborne illness, sources for food safety information, and foodborne illness experience.

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