World Oldest Publisher Stays At The Cutting Edge With Google Book Search

ID# : 1351
Under Category : Search Engine Google
Source: books.google.com

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"Since joining Google Book Search, our backlist sales have increased across all channels, . States, books in the Google Book Search programme had a sales .

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ABOUT GOOGLE BOOK SEARCH Google Book Search enables publishers to promote their books on Google. Google scans the full text of participating publishers’ titles so that Google users can see books that match the topics they are searching on. When users click on a book search result, they are taken to a Google-hosted web page displaying a scanned image of the relevant page from the book. Each page also contains multiple “Buy this Book” links, which enable users to purchase the book from online retailers. Users may also see contextually targeted Google AdWords ads on these pages. Publishers will receive a share of the revenue generated from ads appearing ontheir content.

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